Discover the Simple Secret Place Where You Can Change the Look and Feel of Your WordPress Site in a Snap.
Take a theme and modify it exactly to your tastes, simply and quickly—using CSS!
May 23, 2009
From the Desk of Paul Wagner
Like me, you want your WordPress sites to stand out. How many themes have you downloaded—only to quickly discover that the theme doesn’t deliver YOUR distinctive personality.
My clients have always told me this. They see a theme they like and download it, not really knowing if it will work for them. Then they find out what WordPress DOESN’T DO, and go looking for another theme, then another, and so on…helpless in the endless search without knowing what else to do. Sound familiar?
As I explain to them—they don’t have to be tied down to what-they-see only. There is a better and simpler way.
How Could I Help Them?
I realized that the common problem for WordPress users is that they don’t know what to do to make the simple changes like the layout appearance, backgrounds, font sizes and color, bullets, padding, forms, and just about everything else about the way their site looks.
Since I’ve been a programmer for about 30+ years (and understanding how WordPress works), I knew what WordPress had “under the hood” to make life easier for them.
After you start with a theme that you like (allowing for general features like 1,2 or 3 columns) your WordPress theme can be precision changed with simple, but powerful commands called CSS (Cascading Style Sheets).
So I began showing my clients how, with some clear, step-by-step training, THEY could change those rules to get EXACTLY the results they were seeking—WITHOUT learning a whole new language.
In other words, I wasn’t teaching CSS—most entrepreneurs wouldn’t want (nor should) be learning another programming language. I was merely tweaking what was already there, carefully pinpointing just what my clients needed to get the amazing results they desired.
There Are Certain Magic Keys.
After showing clients these CSS rules over and over, I discovered that some rules were very difficult to control, others easy. Even some themes were tougher to work with than others. But as I explored and mapped themes with my clients, certain key rules surfaced that did everything that I wanted and quite simply. The “style sheet” contained the magic rules. It took a long time to find these selected controls in the style sheet, brilliant needles in the haystack, but I soon realized that they opened the magical doors that my clients needed. They could now understand and control:
- CSS: How to change Font Size and Color
- CSS: How to change the website background color
- CSS: How to change the banner logo
- CSS: How to change a bullet style
- CSS: How to add a personalized subscription form
Let Me Show YOU the Step-by-Step Map of the Cascading Style.
As a result of my years of programming expertise, I was able to help people without making the process overwhelming and complicated.

And now YOU can take advantage of all my years of expertise squeezed down into one clear, simple, step-by-step CSS class.
Beginner’s Guide to CSS, Step by Step.
Here’s your chance to discover the important css how-to’s and exactly how to make your WordPress site UNIQUELY YOURS.
Now you can go from this:

…to this:

It’s Not Rocket Science
You too can make simple, powerful changes to your WordPress Sales or Blog site and give it YOUR distinctive look and feel that attracts your target market–without learning all about style sheets.
I’ll show you EXACTLY how it’s done, step-by-step, changing just those key rules you need. I’ve spent the time “digging in” so you don’t have to. I put it all together in one simple easy-to-follow, illustrated book called “Beginners Guide to CSS“.
This book is SO easy that you’ll wonder why it wasn’t around before. Sure, there’s books and websites on CSS, and I guarantee you’lll be OVERwhelmed with all the “tech talk”.
In Beginner’s Guide to CSS you’ll get step-by-step answers to:
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I am so confident that you will improve the quality, readability and attractiveness of your blog or site after reading Beginners Guide to CSS, that I am going to give you one full year to read and act on the contents of this program. If you are not completely satisfied, I’ll refund your entire payment.
To your success and prosperity,

Paul Wagner,
The Software Magician
